Automatic paddle shifters are the integrated part of steering wheel, paddle shifters enhance the control and handling. Automotive paddle shifters are generally mounted on either sides of steering wheel, used for controlling the gears in a semi-automatic transmission system. Automotive paddle shifter is one of the most innovative technology introduced in the automotive industry enhancing the comfort and convenience to the drivers. Automotive paddle shifters allows the driver to manually shift gears in an automatic transmission vehicle. Automotive paddle shifter allows the driver to have greater control over vehicle, for instance, during climbing a hills or bends in the route. Automotive paddle shifters are initially introduced in high-performance vehicles, however over the recent past automotive paddle shifters are witnessing high penetration in compact and mid-range cars.
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Automotive Paddle Shifter Market: Dynamics
Increasing popularity of vehicles with aromatic transmission systems owing to improved handling, compatibility and ease to drive is expected among the key driver for the growth of automotive paddle shifter market. In automotive industry the preference is shifting form manual transmission to automatic transmission. This trend is also driven by continuous rising population & urbanization rise in pollution level in major cities. This factor is expected to propel the growth of automotive paddle shifter market. Moreover, the growth in the automotive paddle shifter market is mainly driven by increasing vehicle demand, owing to growing population and rising disposable income across the globe. Despite unstable economic conditions in the market in the recent past automotive production across the globe has witnessed a steady growth owing to increasing demand of passenger cars and commercial vehicles, thereby driving automotive paddle shifter market.
Rapid adoption of electrification and technological advancement in automotive industry has pave way for the growth of automotive paddle shifters in the market. These automotive paddle shifters are increasing being adopted as standard fitment in the conventional automotive vehicles. Some of the key challenge in the global automotive paddle shifter market includes high cost of automatic vehicles and high penetration of manual transmission system in the market particularly developing regions. Automotive paddle shifter market participants are striving to introduce technological innovation, reducing operational cost, enhancing quality and reducing price to gain competitive advantages and strengthening their market position.
Automotive Paddle Shifter Market: Segmentation
Global Automotive Paddle Shifter market can be segmented by sales channel and by end user
On the basis of End-user, Automotive Paddle Shiftercan be segmented into:
- Passenger Cars
- Economic Cars
- Mid-range Cars
- Premium & Luxury cars
- Light commercial vehicles
On the basis of sales channel, Automotive Paddle Shiftercan be segmented into:
- OEM (Original Equipment Manufacturer)
Automotive Paddle Shifter Market: Regional Overview
North America is expected to be the prominent region in the global automotive paddle shifter market primarily owing to rapid growth of automatic vehicles in the region. European automotive paddle shifters market is also expected to have healthy growth over the forecast period. The growth of the market in the region in driven by positive economic growth and increasing advancement in the field of automated transmission and increasing demand for comfort of the driver. Asia Pacific is expected to pose lucrative growth opportunity for the automotive paddle shifter market participants. Rapid growth of automotive industry in China is expected to be the key driving factor for the growth of automotive paddle shifters market in the region. Further, backed by favorable government initiative driving manufacturing sector in countries such as India & China automotive paddle shifters market is expected to witness promising growth over the forecast period. Positive economic outlook and favorable political scenario in Latin America is driving investment in the automotive industry in the region which in turn is set to induce the growth of automotive paddle shifter market in the region.
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Automotive Paddle Shifter Market: Market Participants
Examples of some of the market participants identified across the value chain of the global automotive paddle shifter market includes: GSK InTek, Liberty Vehicle Technologies Ltd, Joyson Safety Systems,ProShift Technologies Ltd., TECHART Automobile Design GmbH